We are proud to present the first chapter of 4 whiteboard videos that focus on the most common issues faced by Marketing Departments regarding GDPR obligations. “The Marketing Guide to the GDPR” contains relatable and comprehensible examples that allow for the viewer to grasp a very broad overview of the impact of personal data in the development of marketing activations. With this series we strive to present a clear and simple approach to engraving the importance of the General Data Protection Regulation (GDPR) for marketers.
Our first chapter addresses questions such as: what is personal data? Is it legal to collect? And how to obtain appropriate consent.
We hope this new video series serves as an entertaining method to further enrich GDPR knowledge.